Purpose
National Nutrition Month® is a nutrition education and information campaign created annually in March by the American Dietetic Association. The campaign focuses attention on the importance of making informed food choices and developing sound eating and physical activity habits. Registered Dietitian Day, also celebrated in March, increases awareness of registered dietitians as the indispensable providers of food and nutrition services and recognizes RDs for their commitment to helping people enjoy healthy lives.

History
Initiated in March 1973 as a week-long event, “National Nutrition Week” became a month-long observance in 1980 in response to growing public interest in nutrition.

Sponsor
The American Dietetic Association’s mission is to promote optimal nutrition and well being for all people by advocating for its members. With more than 68,000 members, ADA is the world’s largest organization of food and nutrition professionals. The majority of ADA’s members are registered dietitians and dietetic technicians, registered.